Video Marketing

If a picture is worth a thousand words, then a one-minute video is worth about 1,800,000 words. Video is one of the most powerful communication mediums available for selling, training, educating, informing, and entertaining perspective and current clients. And with the growth of online video sites like YouTube it is also a viable marketing tool. Only a few years ago online video marketing was just an experiment. But now it has proven to be one of the most important parts of a well-rounded marketing campaign.

Video production has also become much more affordable then it was just 3 years ago. Now, for a relatively low cost, you can have a quality video produced that can be distributed on your website, BLOG, video sharing sites like YouTube, blip.tv and brightcove, or sent virally through many social media site or email links. Plus with RSS feeds, your video can showup just about anywhere. The possibilities are endless for its uses in promoting your business.

And just to give you a little contexts of how big the video marketing opportunity is, YouTube gets over 2 billion viewers per day. Now that is not a typo, it is 2,000,000,000 per day. So there is a pretty good bet some of those views will watch what you have and be interested in it. In fact YouTube is the 2nd biggest search engine out there.

Video marketing also has the advantage of being a longtail marketing service. What we mean by that is, after you invest in the video and get it out in the public, it stays there for a long time after you paid for the video and distribution of the video. Think of Pay-Per-Click (PPC) which is a short tail marketing program. When your budget runs out, your campaign is over, there is no residual value after the PPC campaign ends. But with video marketing it will live on well past the initial campaign cost.

At MAIN10 we have the expertise to create a video that can be used in a variety of ways to market and build your business. Below are just a few of the benefits.

• Good for link building
• Viral marketing
• Conversion rate enhancement
• Building trust
• Education
• Build a relationship with site visitors
• Have an impact on your customer without being there.
• Product Training
• Video is a multi sense medium (site & sound)
• Video increase buying desire to take action
• Video can touch emotional triggers
• A video can prequalify a potential buyer

If you would like to a free consultation with our marketing expert on how a video can help your business please contact us.